The monitoring stack that makes you money at every stage of the client relationship.
Win the account, bill it monthly, prove your SLAs, surface billable projects, and own the moments that keep clients loyal. And yes — your client will never again be the one who tells you their site is down.
30-day money-back guarantee on paid plans · Free forever for 10 monitors
Every client’s sites, certs, and servers on one flat-priced dashboard — filter the whole thing by client in a click.
Why we built this
Built by an MSP, for the clients it already monitors
Ensju comes from Robby. 26 years in enterprise IT, up to tech operations director at a Fortune 50 retailer keeping over 8,000 locations online, and today the founder of his own managed-services firm, 17 Solutions.
He built Ensju because monitoring tools kept forcing the same bad trade: pay per-check pricing that punishes you for watching more, or hand your clients’ uptime data to a platform that mines it. Neither works when you’re the one on the hook at 2 a.m. and the one explaining the bill to a client.
So Ensju is the tool he actually runs on his own book of business, watching real clients’ sites, certs, and servers every day. Flat, predictable pricing so adding a client is an easy yes, not a line-item negotiation. No data mining. No lock-in. When something’s down, you know before your client does, and you can prove the uptime you’re being paid to deliver.
Robby is also founder and president of Unshakled, Inc., a 501(c)(3) for digital privacy and internet freedom, the mission Ensju sponsors and is built on.
Robby, Founder, Ensju
The MSP profit loop
A tool gets compared on price and churned when budgets tighten. A system that touches how you win, bill, prove, expand, and retain every account is a different thing entirely. Tools that help you get customers never get cancelled.
1 · Win
On the roadmap — founding members shape thisOpen doors with an Infrastructure Health Snapshot
Point Ensju at a prospect's public infrastructure and hand them a branded report of what you found in ten minutes — the door-opener for every sales conversation. Founding members shape this feature.
Today: add any public site, cert, or DNS record as a monitor in minutes.
2 · Bill
Included todayResell Monitoring & Reporting as a Service
Don't just use monitoring — retail it. The SKU pack (a client-facing pricing sheet, a one-page SOW, and the margin math spelled out) turns Ensju into a product you can put on next month's invoices. Ask for it on the founder call.
3 · Prove
Included todayLead your QBRs with “SLA compliance: MET”
Set an uptime target per monitor, or one per client that covers every monitor under it without a target of its own. Ensju measures it from actual incident minutes, optionally excluding your scheduled maintenance windows, and puts the verdict on your clients list month-to-date and on the monthly client report: MET, or MISSED with the services that missed it named.
4 · Expand
On the roadmap — founding members shape thisTurn alert data into billable projects
Expiring certs, degrading response times, disks filling up — each one is a project lead. The monthly Opportunities digest will surface them per client. Founding members shape this feature.
Today: every input signal (SSL expiry, response-time trends, server metrics) is already collected.
5 · Retain
Included todayOwn the trust moments
Outages are when clients decide whether to churn their MSP. White-label status pages on your clients' own domains (your logo, your colours, no Ensju footer), incident timelines, scheduled maintenance, and subscriber emails make you look calm and ahead of the problem, precisely when it matters most.
Monitoring is a profit line
Bare monitoring resells as a $10–25 line item — that’s the floor. Monitoring plus branded status pages plus reporting is a productized service MSPs bill at $99–299 per client per month, because what the client sees is a service, not a ping.
The MSP plan is $125/mo for up to 500 monitors. Across 40 clients that’s about $3 per client.
Buy it at ~$3 a client. Sell it at $149.
Ten clients at $149/mo is $1,490/mo against a $125/mo cost — $16,380 a year of new margin. At 40 clients it clears $70,020 a year. That’s not a discount on software. That’s a wholesale price on a product you retail.
Run your own numbers
You bill
$1,788/mo
Ensju costs
$125/mo
Your margin
$1,663/mo
$19,956/yr
Cost side is the real MSP plan ($125/mo, up to 500 uptime monitors, 100 server agents, 50 status pages) — roughly 41 monitors per client at this client count. The price per client is yours to set; $99–299/mo is the common range for productized monitoring & reporting.
Resale prices are examples of what productized monitoring & reporting commonly bills for — you set your own. Running more than 500 monitors, or want volume pricing across a big book of clients? Talk to us about Enterprise →
Already running Uptime Kuma or UptimeRobot?
Import your whole config in an afternoon — Kuma JSON or SQLite exports, or an UptimeRobot read-only API key. Imported monitors arrive paused, so nothing fires until you say so. On every plan, including Free.
We’re onboarding 25 founding MSPs by hand
You’re not buying monitoring. You’re buying a profit line — and founding members get it stood up with them, not sold to them. Here’s the stack:
The MSP SKU pack
Client-facing pricing sheet, one-page SOW, and the margin one-pager — your resale product, pre-written. Deploy it Monday.
Done-with-you onboarding
We migrate your existing stack and stand up your first three clients with you, on the call.
White-label status pages for every client
Up to 50 status pages on your clients' own domains, with your logo and colours and no Ensju footer, plus incidents, maintenance windows, and subscriber emails.
The Infrastructure Health Snapshot
The branded prospect report that wins you the account. Founding members shape it.
“SLA compliance: MET” reporting
Per-client SLA targets, measured from incident minutes, with the verdict on your clients list and on every monthly client report.
The Opportunities digest
A monthly list of billable projects hiding in your client base. Founding members shape it.
The founder’s personal guarantee
Every paid plan carries the standard 30-day money-back guarantee. Founding members get something stronger, made person-to-person on the call: “If Ensju hasn’t paid for itself by your second QBR cycle, don’t pay me.”
The machinery under the loop
No per-host metering, no feature held hostage in a higher tier. Plans differ by how much you monitor, never by what you’re allowed to do.
White-label status pages
Put a client status page on their own domain with your logo and your colours, and switch off the Ensju footer, so the page reads as yours and your client thinks the monitoring is too. Subscriber emails go out under your name. Included on the MSP plan.
PSA ticket integration
Today Ensju fires signed, per-event webhooks your tooling can consume. Next: native ticket creation in the PSA you already run — and the Founding 25 vote on which ships first: HaloPSA, Syncro, or ConnectWise. Cast your vote on the founder call.
We could paper this page with testimonials. We won’t make them up.
Ensju is young, and we’d rather earn your trust than fake it with quotes from people who don’t exist. Here’s what’s actually true today.
Run by an MSP, right now
17 Solutions monitors its own client book with Ensju. You're buying the tool the founder already trusts with real client uptime, not a demo.
We own the whole stack
We run and own our infrastructure end to end, not a thin reseller layer on top of someone else's cloud. Your clients' monitoring data stays with us, and it's never mined or sold.
30 days, money back
Put Ensju on a real client account. If it doesn't earn its keep in a month, reply to any email from us and we refund every cent, no exit interview.
Want to be the first MSP we feature? Early accounts get the founder’s direct line: grab 15 minutes and let’s talk.
Fifteen minutes. Your client book. A new profit line by Monday.
Start free and tag your first client tonight, or grab 15 minutes with the founder and we’ll map your accounts onto Ensju together — SKU pack included.